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TRAVEL DIGITAL SUMMIT                                 2021

Rewatch the summit
Rewatch the summit


Join us for the first edition of our Digital Travel Summit, "A New Era in the Travel Sector"!


In this digital event, organized by Bain & Company in partnership with Google, our speakers and special guests will discuss the results of our joint survey to learn about trends and consumer travel habits in Europe.




o   Context & introduction

o   Google searches and the emerging travel global trends

o   Decoding travellers online purchase decisions

o   Traveler mindset and new preferences

o   Hypersegmentation as differentiating factor

o   What brands can do: Lay The Ground to compete in the new world

o   Five travel marketing Best practices


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